The 4 C’s for Attorneys
The 4 C’s for attorneys is much the same as the 4 C’s for grading diamonds. Consistency, clarity, community, and conversion are strong characteristics law firms need to become high-quality, top-ranking industry leaders. Mastering the art of a successful law firm requires infinite hours of hard work and dedication. Cutting your company into multiple facets […]
Completing a Competitive Marketing Analysis for an Estate Planning Firm
Completing a Competitive Marketing Analysis for Your Estate Planning Firm Competitive marketing analysis will help identify where your estate planning firm stands against its competitors. A market analysis will give direct insight into your company’s and competitors strengths and weaknesses. From there, your business can develop a marketing blueprint that can help your business grow […]
Lawyer Blog Topics
Keeping a fresh list of lawyer blog topics ready for your firm is a great way to have creative content at the ready Lawyer Blog Topics Adding new content to your website regularly will keep prospective eyes on your law firm and help develop fresh referrals and business relationships. How do you create new content […]
How to Kickstart Your Legal Sphere of Influence
What is a sphere of influence (SOI)? Everyone has a sphere of influence. A sphere of influence is a group of people over which you have a bit of sway simply because you know them. Think of your family, friends, neighbors, classmates, dentist, postman, &/or attorney. See what we did there? Legal Sphere of Influence […]