Ready for your firm to stand out consistently?
Branding is essential for transactional law firms hoping to stand out in a crowded marketplace.
What is Your Law Firm’s Brand?
Branding for law firms is more than just a logo.
Believe it or not, like you, your law firm already has a brand. It is what makes your business unique and what shapes people’s perception of your firm, both in-person and online. Maybe your brand has not been professionally created yet, but it does exist! And it is our job to figure out what your brand is and to make it a reality.
Branding for law firms goes beyond a logo (although your logo is important!). Branding matters because it is the blueprint for all client-facing materials and marketing. Branding for law firms will:
- Set client expectations for your firm
- Ensure consistent messaging across all digital platforms, such as social media
- Establish a brand identity for your firm
- Help your firm stand out in a crowded marketplace
- Make your law firm unique
Market Your Brand
Once your law firm’s branding is established, then it is time to market your business and legal services.
After your law firm’s logo, brand identity and messaging is established, it is time to begin marketing your business. The reason branding for law firms is such an important step is because the colors, fonts, and messaging established during your branding will help guide all your future marketing efforts. Your branding will be used to develop marketing strategies for your:
- SEO (Search Engine Optimization)
- Social Media (LinkedIn, Instagram, Facebook, Twitter)
- PPC (Pay-per-click) advertisements
- Google ads
- Blog content
- Newsletter marketing
- Video content
Proven Branding Strategies for Law Firms
We not only create branding for law firms, we also deliver content that exemplifies your brand online.
Reputation is everything for transactional law firms, which is why you need solid branding that is consistent in its messaging. Our proven branding strategies for law firms will carefully cultivate the perfect image for your business that will reflect your expertise and commitment to your clients.
- We will begin by designing a logo that is memorable, recognizable, unique, and encompasses your law firm’s brand
- Then, we will make sure your logo is serviceable in all areas of need, such as on business cards, letterhead, emails, brochures, and other printed and digital materials
- Finally, we will complete your branding by fitting your new brand identity into each aspect of your marketing strategy in order to create a consistent image for your firm
Full Service Boutique Marketing Firm for Lawyers
We are proud to be a woman-owned small business serving the marketing needs of transactional lawyers. Some of the additional services we offer include:
Full-Service Marketing Agency for Transactional Law Firms
We are a woman-owned business primarily helping solo to small law firms overcome obstacles and establish themselves with their audience online.
Lawsome Digital is a full-service marketing agency specifically for transactional law firms looking for comprehensive branding and marketing solutions. We have plans and packages that cover branding for law firms, marketing strategies, content creation, and more!
Our experienced team not only understands branding and marketing for transactional law firms, we understand the law. We take our job seriously, which is why we take the extra steps to ensure all of our content and strategies for law firms are factual and ethical in order to preserve your reputation and your license.