Case Study

Glass Slipper Law Firm

When Lawsome was approached by this client, we recommended the development of a digital dreamboard to ensure their marketing plan was paired with the right demographics.

Abandoned by the death of her father who left no proper will, the well-being of our CEO was left to her nefarious stepmother who dwindled away her inheritance…

Today, Glass Slipper is steadfast in ensuring families, children, assets, and fortunes are firmly protected through legally-binding wills, trusts, guardianships, and other avenues of financial planning.

“How clever. Hold your tongue if you think you can go against this law firm…” – Lady Tremaine

By harnessing Glass Slipper’s “perfect fit personas”, we would zero in on help for emotional needs, guardianship guidelines, asset protections, will writing. To boost conversions, we proposed:

  • Raw, heart-tugging video ads w/ villager testimonials explaining how Glass Slipper stepped in and gave them emotional relief and peace of mind with their financial planning, will writing, and guardianship guidance.
  • Bippipity, boppity how-to’s seminars, webinars, downloadables, and Facebook LIVE demonstrations on various topics and forms.
  • Behind the Castle social media features showcasing an inside look at the inner workings of a woman-owned royal estate and the measures put in place to protect it.

“Glass Slipper Estate Planning was the key we’d been looking for. Their help was a miracle.”

– Gus Gus

“Glass Slipper Law Firm showed us that when you’re lost it’s just a matter of finding the right fit.”

– Jaq

“Even miracles take a little time, and Glass Slipper was there every step of the way.”

– Fairy Godmother

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